You Don’t Need a Website if …

Can you operate a Virtual Assistance Business without a website? Sure you can. But in so doing you are substantially limiting the potential growth of your business. These are the only situations when you might not need a website. See if any of these applies to you.

 You Don’t Need a Website If:

cross you don't need a website You just need a hobby. Not a successful business.

cross you don't need a website You love to blend in, and not differentiate yourself

cross you don't need a website You are ok with going thru the perpetual cycle of search job- bid job- do job- search job …

cross you don't need a website You don’t need the moohlah!”

If any of the above applies to you, then yes, you may be wasting time building a website.

 

The 5 Big Buts …

Here are the 5 most common fears about creating a website and why you should not buy into them.

1. “But I don’t know HTML” It’s ok. You don’t need HTML to create your own website.

2. “But is it sooo difficult” If you are using the traditional method of site creation, then yes, it can be difficult. But here you will learn the easiest way to build a website (i.e. via Site Builders)

3. “But it is time consuming” You can have one up and running literally in minutes. Take a look at some of our samples Create Your Own Website Videos

4. “But I’m not a creative genius” Don’t worry. There are now a lot of one click, free online applications that can turn your ordinary looking photos into a work of art. Here’s a sample How To Edit Photo with Photofunia

5. “But it’s expensive” HostGator is less than $10/mo. This is less than your 1 billable hour. Even lower, at $12/year, GoDaddy gives you a free website. It is a very small investment that could mean the difference between propelling your Virtual Assistance Business to success or sinking into oblivion.

 

4 Compelling Reasons to Have a Website

Now, here are the compelling reasons why you need to have a website. It is in your website where you will establish trust and credibility with your potential clients; it is there where you will build your brand identify. And if properly optimized, it is there where your ideal clients will find you and hire your services. Forego building a website, and you’ll forever be struggling, chasing one-off low paying clients.

check you need a website 1 To Establish Trust |For you to earn a potential client’s trust, you need, first and foremost, to get their attention. On job boards, this is extremely difficult to do given the hundred other bidders vying for the same client’s attention. You need to bring him into your website, where he can hear you “See, here’s how I helped others like you before. I can help you too. Here’s my portfolio/writings and here’s how they can benefit you. Here’s how I can help you. Here’s why you can trust me”.

check you need a website 2 To Differentiate (and Demand Better Rates) | odeskhireme On job boards (eLance, oDesk, LimeExchange, Freelancer), you are just one of the sea of bidders. Competition is extremely stiff and your ability to differentiate is very much limited by the constraints of the job board systems. The most effective way to differentiate is to show your portfolio, articles & writings on your website.

On job boards, rates are largely client driven. Client’s state their desired price and while you can bid higher or lower, in reality you have very little flexibility here. You have hundreds if not thousands of equally good Virtual Assistants who has access to the same RFP and who are willing to do jobs at drop dead rates. While in the beginning you may need to operate within the constraints of job boards, eventually you need to channel all your clients back into your website, where you have a better control on the information your client is getting. You have his attention. On your site, your Client can pick the ideal Package or Solution rate you’ve set up for them.  You can command better rates.

check you need a website 3 To Establish Expert Status | Online, it is a battle of perception. She who is most technically competent don’t necessarily get the most clients online. You may be the best Admin Secretary on the planet, but if you are not perceived as such, if you did not position yourself, as such, you can still end up clientless/broke. However, she who has managed to establish early on, the perception that she is the go-to Virtual Assistant, the Expert Adminimistrative Secretary, will surely get the clients. And this virtual perception can most effectively be established via your website.

check you need a website 4 To have a 24X7 Marketing Tool | Your website is your most important marketing tool. A properly planned website can funnel your leads and convert them into paying Clients, even while you sleep.

 

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“Every second you operate without a website, you are sending your potential clients to your competitors. If you are dead serious about becoming successful online, why would you do that?”

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Determine Benefits of a Website

Now ask yourself this. What are the Top 3 Specific Benefits of a Website to your own Virtual Assistance Business?

Benefit 1  __________________________________________________________

Benefit 2  __________________________________________________________

Benefit 3  __________________________________________________________

“I don’t have a website but my Virtual Assistance Business is Successful.” Well, that’s great! But can you imagine how much more successful you can be if you have your own website?

 

NEXT >> Establish The Foundation of Your Website

JUMP TO >> Videos Build Your Own Website

JUMP TO >> Create Your Own Website Competition

 

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